PayNet & ALR launch sentuhan ikhlas CSR – MyDebit toll payment to aid B40 families

PayNet and Amanat Lebuhraya Rakyat (ALR) have launched the Sentuhan Ikhlas Corporate Social Responsibility (CSR) initiative aimed at easing the financial burden on B40 families through toll fare payments. This program allows users to pay for tolls via MyDebit, a simple and secure method of using debit cards for transactions, ultimately helping B40 households save on daily transportation costs.

Through this initiative, PayNet and ALR hope to provide sustainable support to families from the B40 income group, who rely heavily on public roads for work and education. By integrating MyDebit into the toll payment system, the initiative makes it easier for drivers to manage costs without cash, improving convenience and access for lower-income communities.

The Sentuhan Ikhlas CSR reflects a broader trend in Malaysia toward enhancing digital payment options for tolls. With this program, PayNet and ALR are also reinforcing the importance of inclusivity and financial accessibility. This effort aligns with the Malaysian government's goal of increasing cashless payment options and supporting the lower-income segments of the population.

For B40 families, transportation is often a critical expense. With toll fares representing a significant portion of their daily commuting costs, programs like Sentuhan Ikhlas make a real difference in ensuring financial relief. By simplifying toll payments and providing targeted support, PayNet and ALR are creating more equitable access to essential infrastructure.

Whether you are already using MyDebit or considering making the switch, Sentuhan Ikhlas is a great step forward in helping the community while adopting convenient, cashless payments on Malaysia’s highways.

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